How Much Does a Website Cost in 2025? (Freelancer vs Agency)

In 2025, one of the most common questions business owners ask is:
“How much does a website cost in India?”
The answer depends on what you need—and who you hire.

If you’re stuck between hiring a freelance web developer or a web design agency, this guide will help you understand the cost breakdown for websites in India in 2025.


1. Website Development Cost in India (2025)

Website TypeFreelancer (₹)Agency (₹)
Basic Website₹10,000 – ₹30,000₹50,000 – ₹1,50,000
WordPress Site₹15,000 – ₹50,000₹75,000 – ₹2,00,000
Shopify Store₹20,000 – ₹60,000₹1,00,000 – ₹3,00,000
Custom Web App₹75,000 – ₹3,00,000+₹2,00,000 – ₹10,00,000+
Maintenance (monthly)₹2,000 – ₹10,000/month₹10,000 – ₹40,000/month

These are average estimates and can vary based on project complexity, experience level, and your exact requirements.


2. Freelancer vs Agency: Pros & Cons

Freelancer

Pros:

  • Cost-effective
  • Direct communication
  • Flexible timelines
  • Personalized service

Cons:

  • May not scale well for large projects
  • Skill levels can vary

Agency

Pros:

  • Team of experts for design, dev, SEO
  • Structured process
  • Suitable for large or complex builds

Cons:

  • Higher cost
  • Less personal involvement
  • Can be slower to respond

3. Key Factors That Affect Website Cost

  • Platform: WordPress, Shopify, Webflow, or custom development
  • Design: Template-based or fully custom UI/UX
  • Functionality: Payment gateway, booking system, blog, SEO tools, chatbots, etc.
  • Pages: A 5-page site costs far less than a 50-page one
  • SEO Optimization: Extra but important
  • Maintenance & Support: Often overlooked, but critical

4. Hidden or Recurring Costs

ServiceEstimated Annual Cost (₹)
Domain Name₹800 – ₹1,500
Web Hosting₹3,000 – ₹15,000
Premium Plugins/Themes₹5,000 – ₹20,000
Website Maintenance₹2,000 – ₹10,000/month
SEO/Digital Marketing₹10,000 – ₹50,000+/month

These aren’t always included in initial quotes—ask upfront to avoid surprises.


5. Real-Life Pricing Examples

Example 1Local service business website (WordPress)

  • Freelancer: ₹20,000
  • Agency: ₹75,000

Example 2Shopify ecommerce store with 30 products

  • Freelancer: ₹40,000
  • Agency: ₹1,50,000

Example 3Custom platform (multi-vendor or learning portal)

  • Freelancer: ₹1,50,000
  • Agency: ₹5,00,000+

Final Thoughts

In India, freelancers offer great value for startups, small businesses, and mid-size projects. Agencies are ideal for enterprises or those with a bigger budget and need for a full-service team.


Looking for a reliable freelance web developer in India?
I build high-performing WordPress and Shopify websites tailored to your business goals—without agency-level pricing. Contact me for a free quote today!